Software Solutions for
mufin’s software solution for audience
measurement enables you to
Get information about how many and which kind of people is listening to your radio program, watching your TV-show or your advertising clip
Use audience measurement to optimize your targeted advertising campaigns
Measure advertising campaign coverage and reach
Evaluate the effectiveness of your media plans
Get real-time data on your consumers' behavior and habits, e.g. the nature of the audience, the amount of time spent viewing, content viewed, the type of display utilized etc.
Develop mobile applications for audience measurement
Monitor consumer behavior and content usage with mobile devices
Monitor the competition
mufin’s patented audio identification technology enhances your audience measurement application. Please click on the box below to learn more about our products.
audioid in-app recognition does the fingerprinting and matching right on the mobile device without needing to send anything to another server.